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Introduction Video

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Course curriculum

  • 1

    Introduction Strategic Analysis

    • แนะนำหลักสูตร Strategic Analysis

  • 2

    Scene 1 : Strategic Analysis Opening (5 Business Driver)

    • Strategic Analysis Opening (5 Business Driver)

  • 3

    Scene 2 : 3 Cs Strategy (Customer - What is Customer value?)

    • 3 Cs Strategy (Customer - What is Customer value?)

  • 4

    Scene 3 : 3 Cs Strategy (Customer - Laddering)

    • 3 Cs Strategy (Customer - Laddering)

  • 5

    Scene 4 : 3 Cs Strategy (Customer - STP and Customer persona)

    • 3 Cs Strategy (Customer - STP and Customer persona)

  • 6

    Scene 5 : 3 Cs Strategy (Competitor)

    • 3 Cs Strategy (Competitor)

  • 7

    Scene 6 : 3 Cs Strategy (Company)

    • 3 Cs Strategy (Company)

  • 8

    Scene 7 : 5 Forces Analysis

    • 5 Forces Analysis

  • 9

    Scene 8 : 5 Forces - Power of Customers

    • 5 Forces - Power of Customers

  • 10

    Scene 9 : 5 Forces - Competitive Rivalry

    • 5 Forces - Competitive Rivalry

  • 11

    Scene 10 : 5 Forces - Threat of New Entrants

    • 5 Forces - Threat of New Entrants

  • 12

    Scene 11 : 5 Forces - Threat of Substitutes

    • 5 Forces - Threat of Substitutes

  • 13

    Scene 12 : 5 Forces - Power of Suppliers

    • 5 Forces - Power of Suppliers

  • 14

    Scene 13 : PESTEL Analysis

    • PESTEL Analysis

  • 15

    Scene 14 : PESTEL Analysis Hotel case

    • PESTEL Analysis Hotel case

  • 16

    Scene 15 : Strategic Analysis landing - From analysis to developing strategy

    • Strategic Analysis landing - From analysis to developing strategy

  • 17

    แบบทดสอบหลังเรียน

    • Test

Facilitators

Founder

Songpathara Snidvongs.

" The entrepreneurial mindset is the innovators best friend, it keeps our eyes open to new opportunities "